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Category SMM Tools
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Total Views
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About

Content distribution algorithms have evolved beyond simple like-counting. Modern systems, such as TikTok's logic or YouTube's Discovery Neural Network, prioritize Retention, Velocity, and Session Termination (whether a user leaves the app after your video). A video with high views but low engagement velocity is often flagged as "clickbait" and suppressed, while a low-view video with high "Save" ratios can trigger a delayed explosion known as the "zombie viral" effect.

This Viral Video Trends Analyzer operates as a forensic auditing tool for your content. Unlike basic engagement calculators, it references a proprietary database of niche-specific benchmarks. A 5% engagement rate is excellent for "News & Politics" but catastrophic for "Comedy Sketches." This tool factors in these nuances, calculating a weighted Virality Velocity Score and projecting potential earnings based on niche-specific RPM (Revenue Per Mille) data.

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Formulas

The algorithm utilizes a Non-Linear Velocity Model. Standard engagement rates are insufficient because they ignore the "decay" of interest over time. We calculate the Momentum (M) as follows:

M = ni=1 (wi Actioni)t 1.2

Where wi represents the algorithmic weight of an action (e.g., Shares 4 × Likes) and t is time in hours. The exponent 1.2 accounts for the natural logarithmic decay of social feed visibility.

For Projected Revenue (Rest), we use the Niche Coefficient (kniche):

Rest = Views1000 × kniche

Reference Data

PlatformNicheViral Benchmark (ER)Share WeightRetention ImportanceAvg RPM ($)
TikTokEntertainment / Comedy> 18.5%High (4.0x)Critical (90%+)0.02 - 0.04
TikTokEducational / Tips> 12.0%Medium (3.0x)High (70%+)0.06 - 0.12
Instagram ReelsBeauty / Fashion> 4.8%High (3.5x)Medium (60%+)Bonus Only
Instagram ReelsBusiness / Finance> 3.5%Very High (5.0x)High (65%+)Bonus Only
YouTube ShortsGaming> 8.2%Low (2.0x)Critical (85%+)0.03 - 0.06
YouTube ShortsTech / Reviews> 7.5%Medium (3.0x)High (75%+)0.08 - 0.15
LinkedIn VideoCorporate / B2B> 4.5%Critical (6.0x)Low (40%+)N/A
PinterestDIY / Home> 6.0%Critical (Saves)N/AN/A
Twitch ClipsJust Chatting> 3.0%High (3.0x)N/ASub/Ad
Twitter (X)Crypto / News> 2.5%Critical (RTs)Low0.01 - 0.05

Frequently Asked Questions

A "Zombie Viral" is a video that performs poorly in the first 24 hours (low views) but has exceptionally high retention or save rates. Algorithms often re-index these videos weeks later, causing a sudden spike in traffic. This tool detects this potential via the "Save Ratio" metric.
Universal benchmarks are misleading. A 10% engagement rate is standard for a "Pet" video but practically impossible for a "Real Estate" video. To provide an accurate "Algorithmic Grade," we must compare your metrics against your direct competitors, not the entire internet.
Engagement Rate is static (What happened?). Virality Velocity is kinetic (How fast is it happening?). Platforms prioritize velocity. A video getting 100 likes in 10 minutes ranks higher than one getting 100 likes in 10 hours, even if their final Engagement Rate is identical.
Yes. If your metrics are normal but your "Velocity" is near zero despite a high follower count, the tool will flag a "Potential Reach Restriction" or Shadowban warning in the analysis section.
A Like is a passive endorsement (internal). A Share is an active distribution (external). Algorithms value Shares exponentially higher because you are effectively doing the platform's job of finding new users for them.