User Rating 0.0
Total Usage 3 times
Project Configuration
20% withholding
📊 Quote Breakdown
Recommended Client Quote
$0.00
Requires 50% Deposit: $0.00
Net Tax Fee
Base Labor $0.00
Complexity/Rush $0.00
Rights Multiplier $0.00

Platform Fees -$0.00
Tax Buffer (20%) -$0.00
Your Actual Take-Home (Net)
$0.00
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About

Pricing artwork is the single most difficult hurdle for freelance creatives. Underpricing leads to burnout and earning below minimum wage, while overpricing without justification scares away potential clients. This tool acts as a financial safeguard, bridging the gap between artistic effort and business sustainability.

Unlike simple calculators, this application accounts for the Invisible Costs of freelancing: platform transaction fees (Upwork, PayPal), self-employment taxes, and hardware depreciation. It utilizes a massive database of industry standards - from Twitch Emotes to Live2D VTuber models - to provide an immediate, data-backed starting point. It separates the Labor Cost (time spent) from the Asset Value (licensing rights), ensuring you are compensated not just for your hands, but for the intellectual property you generate.

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Formulas

The calculator uses a tiered logic system to derive the Gross Quote (what the client sees) and the Net Profit (what you keep).

1. Labor & Complexity (Clabor)

Clabor = (Rhr × Hest × Mcomplex) + (Qqty × Cmat)

2. Rights & Speed Multipliers (Vadded)

Vadded = Clabor × (kcomm + krush + kexcl)

3. Total Client Quote (Qtotal)

Qtotal = Clabor + Vadded

4. True Net Income (Inet)

Inet = Qtotal (Qtotal × Fplatform) (Qtotal × Ttax)

Where Mcomplex is the complexity percentage (e.g., +25% for extra characters), Fplatform is the service fee (e.g., 20% for Fiverr), and Ttax is your estimated tax withholding buffer.

Reference Data

Art CategoryProject TypeAvg. HoursMarket Rate (Est.)Licensing Standard
Character ArtSketch (Bust)1 2$30 $60Personal Use
Character ArtFull Body (Rendered)10 20$350 $800Personal / Commercial
VTuber / Live2DModel Art (splitted)40 80$1,500 $5,000Commercial Included
VTuber / Live2DRigging (High Range)30 60$1,000 $3,000Commercial Included
Game AssetsPixel Art Sprite2 5$50 $150Exclusive Rights
Game AssetsConcept Art Sheet15 25$500 $1,200Internal Use
StreamingTwitch Emote (Batch of 3)6 9$100 $250Commercial Included
PublishingBook Cover (Commercial)20 40$800 $2,500Distribution Rights

Frequently Asked Questions

Industry standard typically starts at 200% to 300% of the base price (a 2x or 3x multiplier). For simpler usage like Twitch Emotes, the commercial fee is often baked into a higher base rate. For large-scale merchandise or mass distribution (books, games), royalties or flat fees of 5x+ are common.
VTuber models are high-value assets. You must separate the "Model Art" (cutting layers) from the "Rigging" (animation). A high-quality model ready for rigging often takes 40-60 hours. Because the client builds their entire brand identity on this asset, you should never charge just an hourly wage; always include a substantial commercial rights fee.
Legally, some regions prohibit adding a specific "surcharge" for payment processing. However, practically, you should factor this into your base pricing. This tool calculates the "Fee Loss" so you can see exactly how much to pad your quote to maintain your target earnings.
Net Profit is your "Take Home" pay. It is the amount remaining after the platform (Upwork/Fiverr) takes their cut, AND after you set aside a percentage for end-of-year taxes. Ignoring this number is why many freelancers struggle with unexpected tax bills.
Not all hours are created equal. Drawing a complex mechanical armor set requires more intense focus and skill than a simple cloth shirt. The complexity modifier allows you to add a percentage buffer (e.g., +25%) to the labor cost to account for the intensity of the detail work, without changing your base hourly rate.